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No customer support team likes answering the same questions over and again. It becomes monotonous after a while. In some cases, the repetition feels energy-sapping which can dent the morale as well.
Needless to say, answering the same types of queries daily can be a huge irritant for the customer support team.
Worse still, just imagine the quantum of repetition when your business grows. In that case, the sheer amount of these questions might overwhelm your support reps.
So, is there a way out? A solution?
Yes, the FAQ chatbot is the answer!
Using this chatbot, you can automate common queries and save your support team the sheer irritation of repeating themselves frequently, day in and day out.
More so, the use of an FAQ chatbot can save time for your support team and make them more energetic and motivated, which can add to the bottom line.
In this blog, we will discuss the FAQ chatbot in detail, and understand its types, benefits, user cases, examples, and everything we should know.
But first, let’s get started with understanding what exactly an FAQ chatbot is….
An FAQ chatbot (Frequently Asked Questions chatbot) is a type of conversational AI developed to answer commonly asked questions. These bots can understand natural language and give responses in a human-like manner.
The real utility of an FAQ chatbot is to answer common questions that the user may ask about a company’s products or services. These bots can be added, or deployed, on websites, ecommerce stores, or apps to ensure quick replies to questions.
FAQ chatbots are driven by artificial intelligence and natural language processing capabilities and operate on the question-answer format. They can automate and this ability proves very helpful for companies in saving time and effort on answering repeated questions.
FAQ chatbots are now indispensable to customer support tasks. Their ability to answer questions naturally and automate tasks makes them a great addition to a support team. These bots can comprehend natural language and have other useful features as well, including –
In recent years, FAQ chatbots have emerged as a powerful tool for customer support tasks. A growing number of businesses use them to deliver quality support and achieve efficiency. More so, 69% of customers prefer chatbots over human agents for getting quick responses.
Let’s look at some of the reasons to use FAQ chatbots –
FAQ chatbots are complex machines that work using several components and processes. They primarily employ NLP to understand user queries and provide appropriate responses. There are other different elements as well that help these bots work efficiently.
Let’s look at the way an FAQ chatbot works –
The chatbot’s NLP algorithm will analyze and understand the user’s input when there is a query in natural language. It’s the NLP that helps the bot decode the context, intent, and meaning behind the query.
The chatbot is equipped with a pre-built knowledge base of commonly asked questions which the bot interprets by using the power of NLP to interpret the query and understand the real intent and meaning.
After interpreting the query, the bot’s algorithms will search the knowledge base for answers or solutions that best match the intent or context of the user’s query.
Only after the chatbot has searched the knowledge base, it can generate a suitable response and then formulate the answer to offer the most suitable answer to the query.
The response that the chatbot delivers will be in a conversational format and a text form within a chat window.
Together with generating responses, advanced chatbots can learn from user interactions and feedback and this can improve their responses and performance over time.
Not all FAQ chatbots are created equal. While some are advanced and capable of performing the intended task with great efficiency, others may not due to a lack of the right technology. That’s why it becomes important to consider some factors when choosing these bots.
Here are some key considerations when choosing an FAQ chatbot –
Do you want to use an FAQ chatbot to bolster your customer support but are not sure which type to use? Well, first of all, you should know the business goals you want to achieve and then set out to choose the right type of bot.
There are three main types of chatbots –
These types of bots are quick to build and easy to maintain. They are beneficial for assisting customers with basic questions. As the name suggests, these bots use pre-defined rules to answer questions. They will have some limitations and can’t answer questions deviating from the knowledge base.
This type of chatbot works similarly to rule-based ones but can also have a more conversational approach. They can identify specific keywords as well. When users engage with a keyword-based chatbot, they can expect conversations to be free-flowy and not be bound by a linear path. They are more advanced than rule-based bots and can deliver excellent results if they identify keywords in queries.
These chatbots are the most advanced among the three and don’t rely on any pre-defined rules. Since they are based on conversational AI ( artificial intelligence) technology, they can lead conversations naturally and make the conversations feel human-like. They are powerful with the ability to decipher user intent and offer relevant responses.
FAQ chatbots are developed to efficiently address common questions and ensure prompt assistance. This capability is the reason why such chatbots find extensive usage across industries and sectors.
Let’s look at some of the key use cases of FAQ chatbots –
Customer support – These bots are created to handle customer queries, offer quick responses to common questions, and help users with various types of doubts related to a company’s products or services. All this makes FAQ bots a great addition to customer support teams across industry verticals.
E-commerce – Online stores can deploy these bots to help shoppers with various types of inquiries related to product info, product availability, shipping details, payment methods, and so on. In addition, they can offer personalized assistance based on user data and browsing behavior.
Healthcare – FAQ chatbots can be integrated into healthcare systems to offer health-related advice and also help patients with information on medication queries, symptoms, procedures, appointments, etc.
Financial Services – Banking services can be greatly improved with the help of AI chatbots by addressing queries regarding account details, loans, transaction history, and so on. Similarly, insurance firms and financial institutions can also use chatbots to assist customers at various stages of their journey and ease their decision-making.
More businesses now use FAQ chatbots to enhance customer interactions and improve operations. These bots add great value to customer support tasks. After all, 90% of businesses have credited chatbots for large improvements in the speed of issue resolution.
Let’s look at the key benefits of FAQ chatbots –
Building a chatbot has become simple these days. You don’t even need much technical knowledge for that. A bot can be built without writing a line of code.
Let’s look at the steps involved in building an FAQ chatbot –
The first step is when you decide the primary goal you want the bot to achieve. In this step, you need to note down the FAQs and queries you want the bot to handle.
To build an FAQ bot, you will have two options: frameworks and platforms. When you go with a framework, you will need a programmer to do the things for you. However, the chatbot platform is based on the DIY model where a visual builder will guide you through the steps and you will also have pre-built templates to choose from for the chatbot.
In this step, you need to create a comprehensive list of common questions often asked by customers together with their answers. You will need to put the information in a structured format so that the bot can access it and understand it easily.
Once the FAQs are compiled, the next step is to visualize and plan the conversational flow of the bot. This flow is designed keeping in mind the ways users might ask queries. You need to create flowcharts or dialogue trees with potential queries and responses.
Now you have reached the stage where you can create the bot. For that, you can use the platform and insert the queries and answers into it.
Training is not needed when the chatbot is simple and rule-based. However, advanced bots with AI capabilities need training. When you train the bot, you enhance its familiarity with the inputted FAQs, answers, search preferences, and previous user search queries. A trained bot becomes more conversational and can handle complex queries and conversations effortlessly.
Now you reach the stage of integrating the bot with your preferred channel. You can deploy it with a website, messaging platform, social channel, or mobile app.
Once the chatbot is integrated with a channel, you need to test it thoroughly to check whether it offers relevant responses to user queries.
More companies now realize the huge value that an FAQ chatbot can bring to their customer service effort. That’s why we can see how more of them deploy the bot to answer queries faster and redefine the service experience for customers.
Let’s look at some FAQ chatbot examples from across industries –
Capital One
Capital One is a good example of how to use an FAQ chatbot to help users/customers with various aspects of their queries. Its chatbot, UNO, can assist customers with account inquiries, transaction history, and credit card information.
KLM Royal Dutch Airlines
The KML is another good example of how to use an AI-powered chatbot to help users with their different types of inquiries. Its chatbot is very helpful in handling flight bookings, updates, and customer inquiries.
HDFC Eva
The EVA chatbot by HDFC is a good example of how to elevate customer service with the use of technology. The bot can answer queries related to virtually everything, be it account information, credit card information, loan details, etc.
FAQ chatbots have truly transformed the way customer support is delivered. They have added a new meaning to the way customer queries are answered.
We, at REVE Chat, understand the huge value these powerful bots can add to any business. With us, you can sign up and check a variety of tools, including our AI-powered chatbots, for customer service.
You can use our tools and give a huge boost to your customer support efforts.
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